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Call For Paper

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Call For Papers

The ICCRMB is committed to addressing global challenges through impactful research and sustainable solutions. It brings together researchers dedicated to advancing knowledge for societal benefit.

Focusing on Banking, the conference promotes research aligned with global development goals and long-term sustainability.

Authors are invited to submit papers addressing, but not limited to, the following areas:

  • Customer engagement strategies in banking
  • Personalization in banking services
  • Impact of social media on CRM
  • Customer loyalty programs in finance
  • Data-driven customer insights
  • Omni-channel customer experience in banking
  • CRM technologies in financial institutions
  • Customer feedback mechanisms in banking
  • Segmentation strategies for banking customers
  • Retention strategies for banking clients
  • Role of AI in customer service
  • Customer journey mapping in finance
  • Cross-selling strategies in banking
  • Customer relationship metrics and KPIs
  • Digital transformation in CRM practices
  • Ethical considerations in customer data
  • Innovations in customer service delivery
  • Customer trust and relationship management
  • Impact of mobile banking on CRM
  • Future trends in banking CRM

Assessment

All submissions will be reviewed for their contribution to global impact and research quality. Accepted papers will be presented and considered for publication in reputed platforms.

Registration

Join participants from around the world by completing your registration and becoming part of a global research community.

Publication

Accepted papers will gain international exposure through conference presentations and publication opportunities.

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